In this video, Sid Patel, CEO of USA Ratings and Beverage Trade Network, sits down with Jennifer Ward, Member of the Board of Directors at the United States Bartenders’ Guild (USBG), to delve into the mission, goals, and benefits of the organization.

Jennifer provides an overview of the USBG’s history, its evolution over the years, and how it supports bartenders and beverage professionals across the country. Key topics covered include:

• The mission and primary objectives of the USBG.

• Membership benefits and how the guild fosters a strong sense of community among bartenders.

• Educational programs, certifications, and training opportunities offered by the USBG.

• How the USBG stays at the forefront of industry trends to provide up-to-date resources and career support.

Whether you’re a seasoned bartender or just starting out, this video is packed with insights into how the USBG can help elevate your skills, career, and connection to the beverage industry.